Scent is a fascinating thing. We normally think about it from the perspective of what we like and what we don’t like… but not really what it does.
Flowers use scent to attract critters that help the male flowers pollenate the female flowers… yes, all the world comes in gender. The next time you find yourself [...]
One of the reasons I created Florapathics was because I was really tired of not being able to find products without toxic ingredients. Propylene glycol and parabens are so over-used that they are showing up in breast milk. We have triclosan in hand sanitizer, supposedly to kill germs that are bad for us, but do [...]
Authenticity is something rare. Everyday I have to filter out someone’s assessment of what is real, natural, or pure. There is a balance in all things, but it seems we have become a culture of extremes, all based on how we choose to see things… usually based on what is convenient for our paycheck.
When I [...]
So, why does purity matter?
It matters because everything is connected to everything, and everything affects everything else. What we put in our water and our air, from the bottom of the oceans to the edge of our atmosphere, it all matters. We are a part of it, and it is a part of us.
Embracing [...]